Rooted In Joy:
Levi’s Haus London x Levi’s
To celebrate Black History Month October 2021, Nevele was called upon by SXWKS (Six Weeks) a collective of renowned Black creatives, to brand and design a concept store at Levi’s® Haus, London.
#RootedInJoy was the name given to a month-long series of workshops and events hosted at the Levi’s Haus store. Nevele was tasked with branding the entire experience.
Services:
Creative Direction & Art Direction
Logo Design & Branding
Graphic Design & Artworking (Print & Digital)
Design for Social Media Channels
Look & Feel Documentation
Template Design
Build A Brand
The brand assets were to be used across various forms of production for the duration of the experience. Nevele had to make sure the assets were easy to use and purposed for Social Media platforms, digital & printed material , video production and merchandise. This asset bank included wordmarks, key visuals, photography, image frames and logo lock-ups.
