The Sauce:
RCRD Shop x Pocc x
The Serpentine
The Sauce is a collaborative live music night hosted by Pocc, and RCRD SHOP at the Serpentine Pavilion at Kensington. The night was intended to showcase creativity and connectivity featuring some of London’s hottest up-and-coming musicians, and the event’s visual aesthetic needed to convey this. Nevele was tasked with branding the event and creating its promotional material.
Services:
Creative Direction & Art Direction
Logo Design & Branding
Graphic Design
Design for Social Media Channels
Bright and Bold
Nevele chose to make this brand stand out in a busy feed art directing the collaborative brand with qualities that make the brand feel vibrant, confident and engaging. Texture, black and white photos (to keep the user-generated pictures) and contrasting colours were used as graphic devices that would make the brand memorable.
